JFlo Interview

If you've ever stared at your blank walls and wondered where to start with home decor, you’re not alone. Finding the right pieces, putting together a design scheme, and making it all come together can feel like a lot. However, one way to get inspired is by looking at how other creators design their spaces. It’s a simple and fun way to jumpstart your home makeover! That's exactly why we're kicking off our new Creator Series, where we dive into the spaces of amazing people who are crushing it in home decor.

To kick things off, we chatted with Jflo, an incredible creator whose space is full of personality, creativity, and tons of inspo for anyone looking to transform their home.

Who is Jflo?

Meet Jflo! He is a 23-year-old Filipino American who grew up in a small town in Michigan. Moving to Ohio in the fall of 2023 and then to his current space in July of 2024, his interests not only include creating a gorgeous home but includes his love for volleyball, bowling, hiking, and of course spending time with friends and his amazing girlfriend. 

Home decor journey

Every endpoint has a journey behind it and we wanted to know what that looked like for Jflo. His journey started in 2023. He was living with his roommate who had decorated the main spaces of the apartment before his arrival. Although the main areas of the apartment were already furnished and designed, that didn’t stop him from adding his personal touches to his room. From this experience, he realized that when he was able to create a space true to himself, it wouldn’t be wasted.

Fast forward to September of this year, he was able to find a space to pour into. Designing your dream home from scratch is always easier said than done. Some people have a clear vision of every single aspect of the home and others might completely wing the entire process. In his case, he states…

“I didn’t come up with a plan for how I would acquire my furniture, but I did have an idea of what I wanted my apartment to look like.”

With this vision in mind, he began the process of turning his dream into a reality. He began building out his vision piece by piece. He states “One of the most difficult things for me in this process was fighting the urge to buy everything all at once. Whenever my biweekly paycheck would come through, it was hard not to spend it all on furniture and decor for the new apartment, as I was so excited to finally make this place exactly like I had envisioned it.”

With the home starting to come together, we asked what were his motivations. He was able to break them down into three amazing things. He states…

“What motivates me to continue on my home decor journey as well as to post content almost every single day is my lovely girlfriend. She motivates me to stay positive and she gives me great ideas and pointers whenever I feel unmotivated or lost. All in all, she is my go-to for any tips and she is my one true sounding board.”

“Seeing the reactions of my friends whenever they step into my apartment with wide eyes is so rewarding and I love knowing that I’ve created a space where they feel safe, welcomed, and at home.”

The last thing that keeps me going is the fact that I have something I want to prove to myself. I want to prove to myself that I am capable and that I can achieve the goals that I set for myself each and every day!”

Content Creator

With the amazing space that he has created, having a knack for aesthetic spaces isn’t his only skill. Recently beginning his content creator journey, Jflow has done an amazing job of capturing the warmth and creativity of his home. In starting this new adventure, goals and aspirations are sure to follow. This is what Jflo had to say about his aspirations…

“I have a few goals when it comes to my content creation journey. First and foremost, I would like to create a following that I can engage with and draw inspiration from and provide tips and ideas that will allow them to also create a space that makes them feel at home. I want to continue to build this community that I’ve so recently become a part of because everyone is so welcoming and encouraging.”

Along with this...

“I would love nothing more than to collaborate with big brands and larger accounts under my same niche, seeing as how this is a great way to reach other like-minded individuals who are also interested in home decor / interior design.”

Building a true following is very important when starting a content creation journey. An aspect that can get lost in the weeds is the aspect of community. This is something that both of us share and it’s something Jflo has realized and honestly holds dear, stating…

“I cherish all of the comments and likes that my followers give and I make an effort to reply to every single one of them as best I can. Engagement is so important to me and I hope to continue to increase engagement with my followers over the next months to years.”

The home!

Finally taking a look into the ins and outs of the home. Jflo has created a very warm and welcoming space with lots of greenery, soft lighting, and an orange and green color scheme. With so many different decor styles and combinations, it can be hard to truly place a home into one box. He describes his space with this ideology in mind stating…

“I don’t like to label my space as X or Y but I would like to think that there is a mix of mid-century modern, modern contemporary, and eclectic in certain aspects of my apartment.”

With so much detail and effort put into every part of the home. Some things stand out, especially for the creator. Naturally, Jflo has his favorites throughout the home. This is what he had to say…

“Some of my favorite decor pieces are my IKEA donut lamp, my turntable, my coffee table, and my IKEA hanging paper lantern lamp! The element that I am most proud of in my space is how it looks in the evening and at night. Once the sun starts to fade, with an app, I can turn on my lamps and create an elegant ambiance that makes the space feel warm and cozy.”

Advice to you

Making a dream space or home can be a difficult task. We hope that all of the great aspects of the website can give you ideas and the motivation to go out and make your house feel like a home. What better way to get this advice than seeing it from somebody who has done it already! This is what Jflo has to say to all of you…

“My number one piece of advice for anyone reading this is to buy what YOU like. Buy things that make YOU happy. Decorate in a way that will make YOU proud. Decorate your space in a way that reminds you of the place you call home.”

Along with this…

“If you are looking to upgrade your space, don’t think about the space as a whole. First, imagine upgrading a specific corner of your home or apartment. From there, you can draw inspiration for the rest of the areas surrounding. Start small. Most importantly, enjoy the process! Being responsible for designing or decorating any space is so rewarding and you can let your imagination roam free!”

We want to personally thank Jflo for his amazing space and for all the time he spent with us, helping create this interview. We’re glad to say that Jflo is the first interviewee to kick off what is going to be an amazing series!